"I think, the world we live in today, television has become a big part
of how musicians can still have great success with their music. These
shows may not appeal to everyone in the sense that you may not find
yourself relating to the artist or becoming a fan of the artist, but
what you don’t see is that the show is promoting great songs. And for me
as a songwriter I love that, the freedom they give us to choose great
songs. And these shows are a path back to a person who’s written a great
song, even if they’re not on stage performing it."
Ed St John : "The irony is that when we were casting the show we did choose four
coaches, and we deliberately did this, four coaches who had not come out
of a talent format," he said. "We really believed that you had to have
an authentic story of your own and that you had to have made your own
way in the business. So ironically, we do have four people who’ve made
their own way on a talent show, but that brings an authenticity too."
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